When it comes to business, we don’t have to be a metaphorcal bull in a china shop or demand your team respect your authority. This is a pretty old school approach and generally doesn’t provide the best outcomes or productivity from your team.
The business world now put their employees mental health at the forefront and endeavours to help nurture them to produce loyal and happy employees. This is something every business owner should be striving for and creating a culture their current and future employees can’t wait to be part of.
What do we mean by a culture?
A culture in business refers to the shared values, beliefs, customs, practices, and social behaviours of an organisation. It encompasses the company’s philosophy, mission, and vision, as well as the way in which employees interact and behave with one another, as well as with customers and other stakeholders. A positive corporate culture can foster a sense of community, increase employee engagement, and lead to better business performance. A strong culture can also help attract and retain top talent, increase productivity and creativity.
A business culture can be shaped and influenced by various factors such as the founder’s vision, leadership style, organisational structure, the company’s history, and the external environment. It can be reflected in the company’s policies, procedures, and practices, as well as in the behaviour and attitudes of its employees. Business culture can be communicated through various means like company values, slogans, mission statement, code of conduct, and the behaviour of the senior leadership team.
In summary, the culture of a business is the personality of the organisation and it shapes the way employees think, feel and act. It is a vital element of the organisation’s DNA and it can have a significant impact on its performance and success.
How to define your business culture
Your company’s philosophy
A company’s philosophy is its guiding principle or set of beliefs that shape its decisions, actions, and overall approach to doing business. It is the company’s fundamental perspective on the purpose and value of its existence, and how it operates. It defines the company’s vision, mission, and core values and is reflected in the company’s strategy, policies, and practices.
For example, a company’s philosophy might include a commitment to sustainability, a focus on innovation, or a dedication to providing excellent customer service. This philosophy can also be reflected in the company’s approach to employee development, stakeholder engagement, and community involvement.
A company’s philosophy is often communicated through its mission statement, which is a brief statement that outlines the company’s purpose and goals. It can also be reflected in the company’s code of conduct, which sets out guidelines for ethical behavior, and in its organizational structure and decision-making processes.
A company’s philosophy is a set of beliefs and principles that guides the company’s actions and decisions, and that reflects its purpose and values. It is a key component of the company’s culture and helps to shape its identity, reputation and success.
Your company’s mission
A company’s mission is a statement that defines the company’s purpose and goals. It communicates the company’s reason for existing, what it aims to achieve, and how it plans to achieve it. A mission statement is a short, clear, and concise statement that guides the company’s actions and decisions.
A mission statement should be specific, measurable, achievable, relevant and time-bound. It should also be aligned with the company’s values, vision, and philosophy. A good mission statement should answer questions such as what the company does, who it serves, and how it creates value.
For example, a company’s mission might be to “provide high-quality products and services that improve the lives of our customers” or “to be the leading provider of eco-friendly transportation solutions”.
The company’s mission statement is often used as a guide for decision-making and strategic planning. It helps the company to stay focused on its goals and objectives, and to make sure that all of its actions and decisions are aligned with its purpose. Additionally, it can also be used as a tool to communicate the company’s purpose and values to its employees, shareholders, customers, and other stakeholders.
A company’s mission is a statement that defines the company’s purpose, what it aims to achieve, and how it plans to achieve it. It guides the company’s actions and decisions, and helps it to stay focused on its goals and objectives. It is an essential element of a company’s overall strategy and plays an important role in shaping its culture, identity, and reputation.
Your company’s vision
A company’s vision is a statement that describes its desired future state. It is a clear, inspiring, and ambitious statement that communicates the company’s long-term aspirations and goals. A vision statement is usually a short, aspirational sentence or phrase that describes where the company wants to be in the future. It provides a sense of direction, purpose and a picture of what the company wants to achieve.
A vision statement should be inspiring, challenging and forward-looking. It should also be aligned with the company’s values, mission, and philosophy. A good vision statement should answer questions such as where the company wants to be in the future and what it wants to achieve.
For example, a company’s vision might be “to be the world’s leading provider of sustainable energy solutions” or “to create a world where everyone has access to affordable, high-quality healthcare”.
A company’s vision statement is an important tool for strategic planning and decision-making. It helps the company to set long-term goals and objectives, and to make sure that all of its actions and decisions are aligned with its desired future state. Additionally, it can also be used as a tool to communicate the company’s aspirations and values to its employees, shareholders, customers, and other stakeholders.
A company’s vision is a statement that describes its desired future state. It is an inspiring, challenging, and forward-looking statement that communicates the company’s long-term aspirations and goals. It helps the company to set long-term goals and objectives and to make sure that all of its actions and decisions are aligned with its desired future state. It is an essential element of a company’s overall strategy and plays an important role in shaping its culture, identity, and reputation.
When you combine all of these ingredients, you define the culture of your company. This will be invaluable for your company, their growth and the relationships with your employees and clients.
If you need assistance in helping nurture your own business and taking the steps to define your company culture, we can help. Contact our team for more information.